Jennifer's Way Gluten-Free Bakery

I know I know, "gluten-free" is all the rage these days and only seems to grow trendier by the day with every celebrity endorsement (ahem, Gwyneth Paltrow). But with my recent diagnosis of Celiac disease,  I've struggled to adopt the gluten-free way of life, oftentimes feeling reluctant to embrace the trend and espouse its virtues a la the Gwyneths of the world. In large part because...I miss gluten foods. A lot. Pizza, cake, bread, cookies, the list could go on. I've had some luck in finding decently tasty gluten-free alternatives, or attempting a recreation in the kitchen, but it's hit or miss. Plus, the gluten-free versions never quite taste the same. So when I heard about Jennifer's Way Bakery, newly opened by actress Jennifer Esposito here in NYC, my hopes were low and doubts high.

Oh me of little faith. Skepticism quickly dissolved into elation at first blueberry muffin-filled bite. I mean, just look at this beauty...

When it comes to gluten-free baked goods, I find that most are either super bland & tasteless or chock full of sugar to over-compensate the lack of wheat flour. Happily, this time, with bases like almond flour and quinoa flour + whole natural ingredients, neither was the case!

Jennifer herself manned the cash register the day I visited (photo proof below!) and she personally bakes a good portion of their treats.

Plus, all items are organic/non-GMO and free of soy, dairy and refined sugar. Though your taste buds wouldn't know it. Everything I tried could stand on its own in a taste-off against a regular bakery any day. With gluten-free alternatives this sweet, I just might come around to the Gwyneth way of life. But with a lot less designer duds & quirkily named children.

P.S. for those of you outside NY, the bakery does ship their flour/pancake mixes and a few other items nationwide (through the website here) so go on--treat yoself!

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